Smart TV app, bringing all your favourite movies into one place, so you never have to open multiple apps for searching and selecting movies again.
TASK
Develop a Smart TV app that consolidates all favorite movies into a single platform, eliminating the need to open multiple apps to search and select content. The app should provide a seamless and user-friendly experience, allowing users to easily access and manage their movie collections from various streaming services in one convenient location.
Solution
The solution involved developing a Smart TV app that seamlessly integrates with over 50 VOD and streaming services, bringing all your favorite movies into one place. The app features a smart search functionality powered by GPT capabilities, allowing users to find content not only by entering keywords or phrases but also by specifying movie mood, plot, or themes. Additionally, the app provides access to a comprehensive list of existing movies based on the IMDb catalog, ensuring users have the broadest selection possible. This intelligent search helps users discover exactly what they’re in the mood for and provides a full list of platforms where the content is available to watch. The result is a streamlined, user-friendly experience that eliminates the hassle of switching between multiple apps, making it easier than ever to access and enjoy your favorite movies.
UI/UX Design
The app was designed with the latest trends and Android TV (ATV) guidelines in mind, ensuring a native ATV experience that feels familiar and intuitive to users. The design focused on creating an easy-to-navigate interface, even when handling a vast amount of content. The layout and user flow were crafted to allow users to effortlessly explore movies, additional sections, and extended filters, all while maintaining a visually appealing and modern aesthetic.
Android TV App Development
The Android TV app was developed to be fast, attractive, and fully tailored to leverage all the advancements of the ATV platform. Key features include extended filters and a smart search powered by GPT capabilities, allowing users to find content with precision, whether through text or ATV voice search. The app also offers extended information about media content, making it easy for users to manage their preferences with features like view history, favorites, and wishlists. The result is a highly engaging and personalized viewing experience.
Backend Development
An advanced backend was developed to support the app’s complex requirements, including the capability to stream IPTV channels and manage a vast array of content. The backend includes an admin panel for managing partner content and sources, using a combination of ElasticSearch and GPT integration to handle large amounts of data efficiently. Additionally, it integrates and harmonizes data from multiple partner APIs to provide a consistent and comprehensive content view on the frontend, ensuring users have a seamless and robust experience.
The result
The launch of the Smart TV app was a significant success, attracting a large user base and driving substantial engagement across multiple streaming platforms. The seamless integration of over 50 VOD services, along with top IPTV channels popular in each distributed region, positioned the app as a comprehensive entertainment solution. The intelligent search and personalized features further enhanced the user experience, consolidating all favorite movies and channels into one place. This not only improved user satisfaction but also drove sales of Android TVs manufactured by the client. The app’s success highlighted the powerful synergy between cutting-edge software and hardware, boosting the client’s market presence and solidifying their leadership in the Smart TV industry.
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